Monday, November 29, 2010

Battle of the Perfumes on EDSA Billboards




















Azarro's Enrique Igelsias versus Hayden Kho.


EDSA has now become the boxing arena for brands. As shown in this picture, Enrique Iglesias in the background for Azarro goes head to head with Hayden Kho for the latter's line of perfumes.

EDSA Guadalupe has now become a crucial battle ground billboards and out-of-home media.

Out-Of-Home Media is now the second top awareness builder for brands.

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